a zine about getting found — issue 01
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case study no. 05 · Auto repair

Auto repair chain: +300% clicks

Organic clicks tripled-plus and impressions 3× — with GSC proof showing 12.3K clicks and 2.17M impressions for the auto-repair project.

verified
real data
+300%organic clicksGoogle Search Console
impressionssame period
12.3Korganic clicksGSC proof
2.17MimpressionsGSC proof
13.2average positionGSC proof

The task

A multi-location auto-repair chain wanted more organic customers without spending on ads.

What I did

Local SEO across every location — consistent listings, location pages and service pages built for 'near me' intent — plus content shaped to surface inside AI answers.

The numbers

organic clicks: +300% · impressions: 3× · organic clicks: 12.3K · impressions: 2.17M · average position: 13.2. Organic clicks more than tripled and impressions grew 3×, all from search, with no paid budget. The Google Search Console view shows 12.3K clicks, 2.17M impressions, 0.6% CTR and 13.2 average position for the auto-repair chain.

How this result is evidenced

Period
The supplied GSC series runs from July 2025 to late January 2026; the exact comparison dates behind the percentage claim are in the project record, not the screenshot header.
Baseline
The screenshot shows the initial daily series and later growth; no separate baseline table was supplied.
Scope
Multi-location local SEO, location and service pages, listing consistency and supporting content.
Source
Google Search Console screenshot plus the contemporaneous project record.
Implementation
Dima led the SEO work; the supplied public evidence does not itemize the client-side implementation split.
Attribution limits
The chart verifies organic clicks and impressions, not repair bookings, revenue or the isolated effect of any one tactic.
Google Search Console chart for an auto repair chain showing 12.3K clicks and 2.17M impressions
Google Search Console, auto repair chain: 12.3K clicks, 2.17M impressions, 0.6% CTR and 13.2 average position.
Dima Mochalov, SEO & AEO Specialist
Dima Mochalov
SEO & AEO Specialist · 9+ years · Head of SEO, Marketing Bear (Dubai)
written by a human who ranks things
About the author

Be the answer, not a footnote.

want a graph like this? write me
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