case study no. 01 · Car rental
Car rental portfolio: +120% clicks
Organic clicks up 120% and impressions up 138% in 6 months.
verified
real data
real data
+120%organic clicks6 months
+138%impressionssame period
The task
A car-rental portfolio needed to grow qualified organic traffic in a market where high-intent rental queries are dominated by aggregators and large brands.
What I did
Fixed the technical and on-page foundations, rebuilt landing pages around the queries renters actually search, and reinforced them with targeted link building — while shaping the content to be quotable by AI answer engines.
The numbers
organic clicks: +120% · impressions: +138%. Six months in, organic clicks were up 120% and impressions up 138% — a compounding channel rather than a one-off spike.
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Dima Mochalov
SEO & AI Search Strategist · 9+ years · Head of SEO, Marketing Bear (Dubai)
written by a human who ranks things