Car rental portfolio: +120% clicks
Organic clicks up 120% and impressions up 138% in 6 months, with GSC proof showing 397K clicks and 44.4M impressions for the car-rental portfolio.
real data
The task
A car-rental portfolio needed to grow qualified organic traffic in a market where high-intent rental queries are dominated by aggregators and large brands.
What I did
Fixed the technical and on-page foundations, rebuilt landing pages around the queries renters actually search, and reinforced them with targeted link building — while shaping the content to be quotable by AI answer engines.
The numbers
organic clicks: +120% · impressions: +138% · organic clicks: 397K · impressions: 44.4M · average position: 10.5. Six months in, organic clicks were up 120% and impressions up 138% — a compounding channel rather than a one-off spike. The Google Search Console view shows 397K clicks, 44.4M impressions, 0.9% CTR and 10.5 average position for the car-rental project.
